The Bottom Line
Inspired by a real legal case, Funeral Home, the latest in a series of ads produced by MAP as part of the Open to All
campaign, depicts a grieving widow who has just lost her spouse, and she and her family are turned away from a funeral home and refused burial services for her wife. The ad is meant to show how a loss in the Masterpiece Cakeshop
case would open the door to much wider ranging forms of discrimination—including what the grieving widow in the ad faced.
To learn more about this ad, read: “Funeral Home”: The High Stakes of the Masterpiece Cakeshop Case